Goodbye Poison

This is a post dedicated to all those people who are getting uncomfortable with the amount of alcohol that they are currently consuming.

After all, what harm can a glass or two of wine do?

Well, maybe getting on for a whole bottle after a particularly stressful day…

Or even the occasional skinful getting carried away at a party, or over a boozy dinner with boozy friends?

I’ve been a drinker for as long as I can remember.

My parents always enjoyed a bottle of Blue Nun with Sunday lunch and I used to see them sit hand in hand sipping ice cold lager when it first came into fashion in the 1970’s.  Was it any surprise that I saw drinking as perfectly normal, very grown up and somehow rather romantic?

I’ve always been a hedonist who tends to do things to excess.  This was fantastic as a career girl working in the City during the ’80’s – a champagne fuelled era of decadence where you’d often go to lunch and end up still in the wine bar in the evening.  So long as your charge out rate was at 100+% (mine was frequently 110%+) the bosses turned a blind eye.  We worked hard, we played hard, we all made lots of money.

This hedonistic streak was also a big reason for the success of my first business Red Letter Days (all about escapism essentially) – but it also lead me to go over the top where drinking was concerned.

Things changed when I was 30 and had my first baby.

Looking back it was clear I had post-natal depression, and as a single mum I really didn’t know how to cope stuck at home with a baby that needed constant attention.  I didn’t know what to do when he cried.  Apart from transporting him to the childminder each morning on my way into work and collecting him on my way home I rarely left the house with him, because I didn’t know how I would cope if something went wrong.

So at that point drinking became something of a ‘private party for one’.  Pure escapism from the terror of not knowing how to be a mother.

When life is wonderful and full of friends and parties, alcohol just fuels the celebration.  But once you are addicted it’s very easy to turn to booze as a coping mechanism to get you through life’s problems.

Fast forward to New Year’s Day 2002 – by which point I’d been using alcohol as a coping tool for over a decade.  My business was booming, I had a hard working high stress life, and I also had the money to pay for a variety of childminders and helpers and private schools for the children.  A good friend had committed suicide as a result of alcohol on Valentine’s Day 2001 – leaving me a suicide note saying he was about to go on the ‘Ultimate Experience’ – a trip across the River Styx accompanied by Charon the Ferryman. I had been drinking to excess throughout the Christmas/New Year period and, thanks to a good friend whose father had also died from being an alcoholic, and who also took me to various Christian events, I finally went along to my very first AA meeting.

I was surprised at just how many ‘normal’ people there were there!

I managed to stay off the booze until that May, when I got the call that I had been shortlisted for the 2001 Veuve Clicquot Business Woman of the Year Award.  They wanted me to attend a photoshoot with the other finalists – Barbara Cassani of GO! Airlines, Jo Malone, Chey Garland and Sly Bailey, then CEO of Trinity Mirror Group.  Of course the event was awash with free champagne, and in the elation of the moment I made the dreaded mistake of thinking ‘One glass won’t hurt!’.  BAMMM!!!!

And, of course, the problem now was that this glass of sparkly-chilled-designer-poison was now inextricably linked with success and fame.

Much of 2002 was spent on one champagne high or another, during which time I met my current husband, who also likes to drink, but in a very different way to me.  Things turned once again, though, in 2003 when it became clear that things were going badly wrong with Red Letter Days.  I’d stepped back from the company in a non-exec role and now had to step back in to unravel the mess.  Once again, alcohol was the coping mechanism, this time to the stress of massive cashflow issues, re-financing after re-financing and generally being on output 24/7 to save my business.  It didn’t help that a close adviser who accompanied me to many of these meetings loved wine as much as I did!

I was under massive stress, mentally, emotionally and physically – and although I thought I was relieving much of this by using alcohol as a crutch to get me through, I now realise I was simply adding more stress to the situation by feeding my body with poison.

Things came to a head one night at my brother’s house where we had all been drinking quite heavily and his wife made some sly comments which I overheard and reacted badly to.  Realising I was under massive stress and things were getting out of control, I asked my husband to drive me to a private clinic I had read about in ‘You’ Magazine a few weeks earlier.  They put me in a room with a methodone addict, and next day I was in such an emotional state they gave me (as well as most of the other people there) Valium to calm us down.  So there we all sat around the room like a group of sedated zombies.  It was a massive wake-up call (I don’t do ‘drugs’) and that afternoon (when the Valium had worn off) I asked my husband to come and get me the hell out of there!

I never did manage to save the Red Letter Days business, but in the meantime had now managed to become a TV star via my appearance as a Dragon in the first two series of Dragons’ Den.  Another champagne fuelled existence, going off in Peter Jones’ chauffeur-driven Bentley after filming for drinks in Duncan’s private club followed by dinner at The Ivy.

Booze was now tied up with power, sex, money, fame, and all the rest that goes with it.

I was managing to keep it under control now, but alcohol was still a big factor in my ability to enjoy life.

People have often asked me ‘How do you cope with five children?’  The real answer (as almost every mother will know) up until now has been: ‘With the help of a large glass of white wine.’

The next meltdown occurred in July 2011.  I was due to do the Landmark Advanced Forum and (as part of my resistance to going I now realise) decided to go on a bender the night before.  In no fit state to do the course, and nursing the hangover from hell, I opted out of the course at lunchtime and went back to the hotel to sleep it off.

I remember lying in bed praying to God to send me help.

I woke up at 5.40pm with an urge to get myself to an AA meeting.  I Googled it and found out there was one starting at 6pm just 100 yards away !!!  ‘No!’ my ego-self declared ‘I look a mess and what if someone there recognises me off the telly?!?’

‘Get yourself up and go there’ replied my Inner Self, calmly.

The room was packed, and to my surprise half of the people there were young women.  Lots of men in suits who’d just come from work and just a few properly  ‘alcoholic’ looking people.  Sitting next to me was an old man with a walking stick.  At the end of the session, ego-self was preparing to slip out of the room unnoticed when this man turned to me and with piercing blue eyes said ‘What can I do to help you?’.  I promptly burst into tears and two women came towards me and took me to get a cup of tea and a biscuit. (These two women became my AA ‘sponsors’ to help keep me off drink.)  I turned round and the man had disappeared.  Strange that, earlier, when they were passing round the collection jar for donations during the session, that no one had passed the jar to the old man…  I often wonder if he was the angel God had sent in response to my prayer?

That period of abstention lasted until September when I read ‘Pure’ by Barefoot Doctor which essentially said spirituality had nothing to do with how much drugs you consume.  BAMMM!!!  A real ‘Fuck It’ moment giving me permission to drink again…

In many ways I was lucky.  I have quite a weak constitution which means that I’ve never been able to drink spirits, plus low blood pressure – which always ensured I fell asleep on booze before I could drink way too much of it.  Not so my best friend Debbie, who was my champagne drinking partner during the ’80’s.  She descended into vodka addiction and died of liver failure a couple of years back.

Nonetheless, even though I was only drinking wine – and I had developed some really effective ‘coping strategies’ to manage my drinking – I was increasingly realising that it was becoming an expensive habit that I really needed to do something about.  I think it is really important to point out that at this stage, far from ‘battling addiction’ I felt that 99% of the time I was supremely ‘in control’.  I only drank wine and by now was something of a ‘connoisseur’ – no Chilean Columbard shite for me!  I only drank well made Sancerre, Languedoc and Gavi with perhaps the occasional glass of Fleurie or Chateauneuf du Pape with beef or lamb.  A bottle of anything disgusting got poured away.  On a typical day I didn’t have my first glass until early evening; even later if I had a professional speaking engagement.  And I had developed the supreme art of alcoholic self-control:  After-Dinner Speaking – not drinking for 5 hours straight through a champagne reception, five course meal with unlimited wine until going on stage, sometimes as late as 11pm.  Yes, I was supremely in control!  One thing though:  by now I could not imagine having fun without also having a drink.

Then, last weekend – during a booze fuelled dinner party at which at no point did I want to switch to a coffee or cup of tea, or even drink a glass of water – my friend Marie Claire Carlyle suggested I read ‘Kick the Drink… Easily’ by Jason Vale.  Although known for his ‘super juicing’ recipes, this was actually the first book Jason ever wrote, about his own alcohol addiction and how he stopped.

Amazon kindly delivered the book on Tuesday.

Jason instructs you not to attempt stopping drinking until you have finished reading it – and last night I finished, with a decision to also finish with alcohol.  The book has altered my thinking about drinking forever.

Jason Vale asserts that there is no such thing as an ‘alcoholic’ (a term designed to shame most of us either into denial or supreme control around their drinking habit).  There are just alcohol addicts – and everyone who drinks alcohol is in effect an addict to some degree or other.  The very fact you have to control your drinking means that, in reality, alcohol has control over you.

He also explains in very clear and inequivocable terms that alcohol is nothing more and nothing less than a cleverly marketed, highly addictive poison.

The problem is, given that 80% of the adult population drinks, in our society alcohol is the only drug that people think it is odd for you not to take.

He also points out that even though our Government is constantly clamping down on drug dealers, heroin, crack cocaine etc. it is in itself the country’s biggest drug dealer – making £8.7billion a year from alcohol.  Alcohol claims 9,000 lives a year in this country which is 9 times more deaths than from all the other hard drugs combined.

This is one powerfully written book, destroying every single myth and excuse around alcohol one by one, and in three days reversing the lifetime of brainwashing I had had around alcohol.  In three days I realised that, like everyone else, I had fallen for a con – and that it had taken me 47 years to realise it.  Drinking alcohol is drinking poison.

As a result of reading the book, last night I took the decision that I would never again allow myself to drink alcohol.  There is no recovery period, no lifetime of going to AA meetings, no willpower, no determination needed.  Just a crystal clear decision not to take poison, in any shape or form.

Given the extent of alcohol related problems in this country, the Government really should bring Jason Vale in to remedy the situation.

An ALCOHOL IS POISON label on every bottle and can of booze would be a good start.

As Jason points out, there is no such thing as a ‘safe number of units’ – in the same way that there is no such thing as a ‘safe amount of heroin’.  

Alcohol is addictive – which means the only ‘safe’ number of units is no units.

Oh how I wish I had read this book several decades ago…  As well as given a copy to my dead friends Brian and Deborah before it was too late for them.

You can get a copy at  (this is a pure link, not an affiliate one that will earn me money).  I’m giving it to you to pass on the key out of the self-made prison that is alcohol addiction.

Meantime, I am looking forward to my first weekend of freedom from the poison that is alcohol.

No it is not ‘too early’ for me to be making this declaration.  There is no drying out period, no 21 days to change a habit required.  Just a simple flick of a switch which has destroyed the illusion that it is somehow ‘safe’ or ‘normal’ or ‘enjoyable’ to drink a highly addictive poison.

I hope this post helps you.



POST SCRIPT  It is now Monday morning and the decision to stop drinking was taken last Thursday.  Friday, Saturday and Sunday used to be the most tempting days of the week, but this time I filled them with healthy eating and drinking plus getting busy clearing the house and garden.  This morning I feel more energised, awake and alive than I have done for years.  Far from feeling ‘in withdrawal’ or denying myself pleasure I’m celebrating finally being out of prison.  The great thing has been the reaction to this post both via the comments below and via Twitter throughout the weekend.  It seems so many people are in exactly the same position that I was – a nagging sense that something was very wrong.  I’m really glad that by ‘coming out’ and sharing my story I have helped be the catalyst for others to wake up and break free from the spell that we as a society are under around alcohol, believing that this highly addictive poison is normal, acceptable and a key element in our ability to have fun.

PPS As a result of the above post Jason Vale got in touch with me via Twitter (@juicemaster) and we held a free webinar on Tuesday 30th October at 7pm GMT – where we talked about giving up Booze!  Here is the recording:







39 thoughts on “Goodbye Poison

  1. Wow, Rachel, this is such a ‘from the heart’ post. Thank you very very much for sharing. I will order Jason’s book – but not sure I’m as brave as you to act on it just yet! Maybe I will after reading it!

  2. Yep, I was cynical too (about my own ‘bravery’) – but if you finish the book you will be left in no doubt!!!


  3. Wow fantastic. Quite a fan of Jason Vale and have been enjoying the benefits of juicing for over a year. Brilliant when that crystal clear decision sweeps through us. Enjoy your vivid new lifestyle!!

  4. Rachel

    I read this and wept. I have known you for most of this period, certainly since 2002 and was a party to some of those booze filled moments.

    I come from a family of addicts. My grandfather on one side died an alcoholic and my father’s two sisters are addicted to either alcohol or painkillers.

    So I know a thing or two about addiction and I strongly believe that all of us are addicts in some way. It might be shopping, it might be sex, it might gambling or even exercise. Alcohol is just one of those “things” to which we can become addicted.

    Though it doesn’t make us feel like addicts. As you say, we see it as a coping mechanism or as a celebration or “well it just one to unwind with”.

    When I might my husband I too was a single parent with three kids. We didnt go out much but stayed in and drank wine.

    it seemed grown up and made me feel alive somehow. But as my children got older and the demands changed I saw that actually i didnt want to drink anymore and yet my husband did.

    So the more he drinks, the less I drink. And now I rarely drink wine at all. In the back of my mind are the thoughts of addiction and wasted hours the following morning as a hangover kicks in. I dont want that anymore. And with three teenagers I can’t do that.

    I can absolutely empathise with your position Rachel. I didn’t have the epiphany you did. I can’t look back at a day where I said “that is it, I am not drinking like this anymore” but there certainly must have been such a moment.

    You are incredibly brave and also amazingly strong. Stronger than I think you ever really give yourself credit for.

    Knowing you for ten years I have seen you rise like a phoenix from the ashes and I know you will go on over the next ten years to show us just how strong you really are.

    Lots of love


  5. Thanks for sharing this story, I hope it reaches many alcohol addicts and helps them like it has you.

    I’m one of those annoying people who don’t drink – apart from the very occasional Baileys and even more occasional glass of wine. I’ve never acquired a taste for beer – and I do believe it’s an acquired taste – and count myself very lucky.

    What a roller coaster you’ve had but it sounds like that’s finally over now so good for you.

  6. Dear Rachel

    Whilst joining you on your Business Alchemy Course. I did feel a certain sadness around you. You came across as being in temporary control, as if to say what I,am telling you is the truth and if you follow these instructions you will be on your way to wealth and prosperity. However your inner self was crying out, don,t look to deep or you will see the truth, that I don,t cope and I,am living on the edge trying to hold the reigns of my life. I,am full of admiration for you and reaching out to all in hope that they too can find that “Light Bulb” moment in how to deal with “Poison” intake in the form of Alcohol. I have experienced many instances in my life where my personal friends and work colleagues have battled with their addiction. I feel proud to have worked with you. I feel a connection with you spiritually. I was so happy to see you having contacts with the Spiritual Realm both business wise and personally. You are opening up to finding the real you. Its been one hell of a journey for you and I believe that we all have to take our own path in order to grow and those that have the most pain can be the most inspirational to others. Your story is your future. I,am really proud of you Rachel. I have a feeling that your new life will bring many wonderful people into your circle who will support and nurture you. 2013 is for you going to be an amazing year of growth with new pathways opening up. Love and blessings in abundance to you Rachel.

  7. Thanks for sharing this great Post Rachel.I found it very interesting. I am blessed not to have had any great struggles with alcohol but for sure I have become fairly attached to my glass (or two) of Chardonnay at the end of the day. I shall read the book! Rachel, I wish you a happy alcohol free future!

  8. Super post Rachel – both brave and also empowering. I too have an issue with the govt. peddled poison, not a manic alcohol addiction but definitely a dependence that – I perhaps mistakenly believe – sees me through trying times. I have gone dry before and it’s been a liberating experience. The clarity of thought and perception and the energy you get back is amazing. Good luck with it – I may well join you on the journey!

  9. I’m not a Buddhist, but follow some of their teachings (Dharma). Buddhists, believe the primary focus of a person’s life should be to achieve a contented mind. A mind that is unaffected by stress etc. They achieve this through meditation. I was very skeptical about the idea of mediation initially, but it has made me more contented. You might find this useful. I go to the Tara Kadampa Meditation Centre, in Ethwall (Derbyshire) for mediation classes.

  10. Really interesting post Rachel, fascinating read.
    I have never really been able to drink alcohol since I had my children and gave up at that point. (20+ years ago).I do always get funny looks when I decline when we are out though, which I find the hardest part.
    I just say I can be daft enough without drink and that seems to do the trick!
    Good luck with your new way of life, I know you will enjoy it!

  11. Thank you for writing such a fantastically honest post!

    I read Jason’s book 5 years ago with no intention of stopping drinking, just “cutting down a bit” and getting my drinking “under control”.

    When I finished the book I KNEW I wouldn’t drink again. Like you said, it was a simple “flick of the switch”. The interesting thing from my perspective is that half a decade later some of my friends are still waiting for me to “fall off the wagon”.

    Enjoy your new life without alcohol! It’s incredibly liberating, fun and enjoyable!

  12. I’ve had lots of feedback both via comments here and on Twitter since I posted this yesterday. I think the key thing to bring out of Jason’s book is that if you drink alcohol you are to some extent or other an alcohol addict – quite simply because it is an addictive substance.

    For example if I took heroin I would become a heroin addict – as it is an addictive drug. I would therefore either have to try to control my heroin taking or descend into taking more. There would be no choice. Terms like ‘battling addiction’ miss the point.

    The problem is not with you, it is with the substance. That’s why labels like ‘alcoholic’ aren’t very helpful. Even AA does not define what an ‘alcoholic’ actually is. These labels make you think there is something wrong with YOU when in fact the only problem is the fact you are taking an addictive substance.

    The good news is the moment you stop taking the drug (whether that is alcohol, heroin or anything else) then you are no longer an addict.

    Jason Vale also asserts there is no such thing as this ‘disease called alcoholism’. This is a really fascinating part of the book and anyone who has been through AA and is still ‘fighting their addiction’ – even after many years of not drinking – should really give it a read. Their prison is simply a mental one and this book gives the key to exit it forever.

  13. Thank you so much for writing this post.
    I intermittently ‘give up’ drinking, but have always gone back. I have started the book today!
    Your words have truly inspired me.
    Thank you.

  14. Thanks for your honesty and courage in these posts Rachel and for being open about your identity when it can feel safer not to risk that. But that’s part of the collusion around alcohol in society isn’t it? Drinking alcohol is “normal” isn’t it? It’s “normal ” to plan for temporary brain damage and arrange not to drive, or to write a whole day off after a “celebration” because we know we’ll be hung over because we’ve poisoned ourselves.

    Why is it society still sees this as normal and us as weird when we decide to stop doing it when everyone sees the sense of giving up smoking and would be outraged if anyone suggested making heroin legal?!
    I’ve been completely sober for over 18 months now. I can honestly say its the best thing I’ve ever done and I enjoy life far more now than I ever did when drinking.

    Congratulations on your decision, I don’t think it’s too early to talk about it at all and I’m sure you’ll stick to it. You’re not depriving yourself of something desirable and life-enhancing ,you’re getting rid of something that stops you living life to the full.

    Lots of live, best wishes for your new life.

  15. Totally agree Sue.

    Far from seeing myself as an ‘alcoholic’ or someone ‘battling addiction’, for 99% of the time I thought I was having a whale of a time, that drinking was perfectly normal and that I was completely ‘in control’.

    There were only a handful of occasions in 40 years when I thought ‘Whoa this is getting out of hand, maybe I need to get some help’.

    I read all sorts of books on empowerment all the time (I see it as part of my job) – and so read Jason Vale’s with interest. It was only through reading it that I realised how utterly brainwashed I had been all my life that drinking was OK.

    I recognised all the symptoms of someone constantly having to keep their addiction under control and who could not imagine life without it. It was a real wake up call which completely shattered the illusion!

    There are a lot of people making a lot of money peddling this addictive poison (including the Government) and it is causing big problems within society, particularly amongst the young – many of whom are jobless, directionless and very susceptible to this kind of addictive escapism.

    Someone like Jason Vale could make a big difference – in the same way Jamie Oliver has around school dinners.

  16. Rachel,
    I chose to stop taking the poison 18 years ago and as I read your story, it could easily have been mine. So many of us are brainwashed and by making the decision you have, I hope you find the freedom and relief that I have. I admire and respect your honesty and authenticity and know that by sharing your story you will reach out and help so many others. I wish you a future filled with happiness, may all your dreams come true.
    Much love
    Heather x

  17. Rachel,

    I think its time to get you back on our screens…. how about a TV show with Jason?!

    Awesome share girlfriend…you are so generous and I know this blog has touched many hearts.

    Most importantly it will prompt more people to read Jason’s book and that is what I call “really making a difference!”


    love you loads
    MC x

  18. Very inspiring article thank you. I myself have struggled with my weakness for too much wine for 20 years now, it has repeatedly caused me dramas and while I don’t think I’m an ‘alcoholic’ I know I have issues here. I have bought the book and look forward to reading and trying to make some positive changes. :)

  19. Really courageous, I just wish more women would come out of the wine cellar Rachel. The stigma is just so huge, I struggle on a daily basis for women to be open and honest with their sobriety, I never have gone along with the alcoholic for ever theory either, it’s antiquated and outdated. I only look after women, who drink often alone, with children, who are frightened and ashamed. I am just as proud of being sober as I was about surviving breast cancer, but each illness was treated with a completely opposite view, compassion for the cancer, vilification for the alcoholism. Just shocking. Anyway, really well done, and thank you for being so open. Sarah.

  20. great post !

    open, honest !, love it !

    The hardest thing to manage, is always, yourself.

    I am rebooting the enterprise club in canary wharf and have things in the pipeline with the city and bloomsbury, my people will approach you at the right time with project work.

    I am becoming more sensitive to timing, and not wasting peoples time etc.

    you gained the skills,experience,contacts and learnt your weak points, good stuff, the learning curve is the thing, being along it, is where we want to be !

    have to go, time is money

  21. HI Rachel, wow, what a story and well done for breaking the habit! I too was a drinker but found that once I’d had my baby, I couldn’t tolerate it and didn’t like the taste. I’ve only ever had a social drink on special occasions for the past 13 years now. I just can’t handle more than 2 glasses of wine. I have always been a single parent and my reasoning was that if I drank to excess how could I drive my child to the hospital if he became unwell. I’ve been off the ciggies for all that time as well and found it easy because I had the best reason WHY. I love Jason Vale, am currentlyy following his juice diets.

  22. Well done Rachel.

    To have the resolve to choose clarity and alignment around what empowers you is a real triumph.

    I worked for many years as a cocktail barman and subsequently tried everything alcoholic under the Sun.

    After a visit to the Himalayas where I drank ice cold mineral water straight out of the side of a mountain I came back to England and became compelled to drink nothing but sparkling mineral water.

    When you take in pure nature, and you can’t get any purer than mineral water straight out of the side of a Himalayan mountain, you literally take in clarity that forces you to be transparent and honest with yourself. Been that way ever since.

    Given the choice, sparkling water with some lemon or fruit juice is the most empowering drink, although coconut water has been getting a lot of attention lately…

    You can drink from Life or let alchohol drink life from you. Well done Rachel in choosing Life.

  23. Hi Jazz

    Love that story!

    Clearly you are a Black Belt in purity of drinking !!!

    Although I have to admit that I have always loved San Pellegrino sparkling mineral water…

    Maybe this is the next stage in my progression?

    It is true though, the purer the intake (in both food and drink) the more noticeable it is when you consume something which is out of alignment

    Rachel x

  24. Thank you for sharing so openly Rachel. It is true, we’re led to believe that celebration should include alcohol, but understanding and recognizing what it does to us energetically is important.

    I read somewhere that when you drink, your spirit actually leaves your body, but to be fully in your power, you really need to be there. :D . I grew up with alcohol in the house as well, and I had a moment with it last week. It just reinforced for me why I’m so much happier, clearer, thrilled to be alive without it.

    I read BD’s “Pure” as well. I’ve been following his teaching for awhile now, from everything I’ve (very gratefully learned) he’s not in any way encouraging the drugs or alcohol, but allowing people the space to feel worthy even though they may choose to participate. I know I’m better energetically without them, I feel so happy just to be,(and I’m learning to protect my energy) but everybody’s on their own path.

    I’m really looking forward to your webinar, thank you so much again for your honesty.

    Much love,

  25. Just read your Blog and i can relate to everything your have writer …. I have been in recovery now for 18 months, I was a `functioning` addict for 20 plus years and was probably never sober for 20 years, due to the number of units I would drink per day and that 1 unit takes one hour to get out of your body .. approx.
    I went from Mr happy go lucky to Mr depressed and suicidal …. strangley consuming a massive depressant when I was depressed !!!!
    I must admit I found it hard to understand why alcohol addicts had their own special title …. an addict is an addict, regardless of the substance or action ie sex, shopping, that is being carried out in a harmful way.
    My jounrney to where i am today has involved alot of honesty, and self acceptance.
    Alcohol is a poison …. no ifs or buts about that.
    Its the only drug where unsupervised detox can kill you !! they don`t tell you that on the bottle / can / magunm etc
    But its Legal and for this reason people believe its ok, yet the signs of its power are all around, the vomit and blood on the streets, battered partners, the homeless with their white cider !!! ( not cidre ), that most, my self included, turn our noses up at.The deaths, the divorces and abuse …. the list goes on.
    I really believe that awareness and education is the key, to living with this substance …. because unfortunately … it ain`t going away.

  26. Rachel,

    I’m floored – I mean FLOORED by your post. It’s amazing how you were willing to be so open.

    I look at you as so successful and you have it all together and your life is super-perfect because you’ve built this massively successful company – I tend to do that for all the successful people I admire.

    I realize from reading that you are human and not the super hero I had made you out to be (not that you should be a super hero).

    Your success comes now from helping so many other people who will read this and start making changes so they can stop drinking as well.

    WOW! Thanks for allowing us to get to know your heart!

    (from Canada!)

  27. What an angel you are. Thanks Rachel for sharing and allowing us to be pat of your healing. We are all reflections of each others greatness so I know your sharing has opened the door for others to let go and shine. Look after yourself and keep giving thanks for the gift of life. In light.

  28. BIG THANKS to all those who posted comments here, on Twitter (see @rachelelnaugh and @juicemaster), via private emails and those who joined the free webinar with Jason Vale on 30 October (see recording above).

    It’s clear that lots of people are struggling at the moment with alcohol addiction (not surprising really as alcohol is a highly addictive drug – there is nothing wrong with YOU) – so I really hope all this is of help to you to see how easy it is to step outside of this self-made prison into a life of freedom where alcohol has no hold over you.

    Rachel x

  29. Hi Krizia

    Thanks to my Dragons’ Den celebrity I’ve met many ‘super-hero successful people’ and I promise you everyone, but everyone has some problem or another in their life – it’s just the problems don’t get reported!

    (Unless of course the media get hold of the info and then use it against the person to make £££)

    If we had a completely non-judgemental society, where everyone was open to sharing their trials and tribulations – and happy to ask for help – just think what an amazing world we would live in!

    There is too much pressure for everyone to feel they have to be ‘super-hero perfect’.

    The ‘Emporer’s-New-Clothes’ revelation is that no one is !!!

    Rachel x

  30. So bored of this current moral panic over alcohol. coffee is a poison – my herbalist told me it’s as addictive as heroin why isnt he screaming about giving up coffee. A cup of tea is a crutch too – shall we give up tea? Anything can be addictive – blogging, social media should be a bigger concern

  31. If you read Jason Vale’s books on juicing they are all about eliminating toxins of all kinds.

    I don’t think Jason is questioning anyone’s morals he is just pointing out that it is healthier to eliminate toxins from your diet.

    I certainly feel far far healthier and energised two weeks on for not drinking booze and while I am still drinking tea and coffee it is noticeable that they bring my energy down – so I suspect they may be next to go.


  32. Well… its Sunday. I received my book a couple of weeks ago but i put off reading it as i had a weekend in a caravan booked for 26th Oct. I didn’t want to ‘ruin’ my weekend by reading and feeling guilty about drinking my beautiful, well deserved, chilled BOX of wine which i had bought for the weekend. So…. i started reading it on monday with wine in hand and ‘managed’ to finish my normal full bottle. By tuesday i was reading it with a glass of wine BUT alongside had a glass of chilled pinapple juice. ( i was just past the chapter on ‘taste’ ) I decided to sip a wine then sip pineapple. Needless to say, i didn’t finish the wine. It tasted gross. So fast forward to Friday. Long and very stressful day at work. I didn’t WANT wine by this stage but was still a bit FEARFUL of not having any in the house. Its still there now!I came across your interview with Jason yesterday morning ( 05 00.. very bright and bushy tailed!) i listened for the full hour. Continued with another couple of chapters of the book. Got up, went shopping and was getting SO MANY strange looks because i was grinning ear to ear. No Fear… literally just a feeling of freedom!!! Well back to today, its Sunday and normally i start drinking wine at 5pm as i have to go to bed earlier for work so need more hours sleep to get rid of the units in order that i can function properly as a nurse. 12:18pm… No dread, no Fear, feeling absolutely elated. That wine is still in the fridge. I toyed with the idea of giving it to someone but part of me feels that i would be doing them more harm than favour. It will stay there til i finish the book, then i will simply pour it down the sink as i have poured the last 20 years of my life down that same plug hole. I really think i should have put this on Jasons website also but am not very canny on internets ( this is the very first Blog that i have read in my life!) Jason, feel free to copy this to your website. With grateful thanks to you both xx Oh and PS, i will be going to my very first works christmas night out as i have not FEAR of making a fool of myself in front of colleagues! xx

  33. Gill – a big Well Done to you!

    One major thing which is revolutionising things for me over here is the new juicing machine I bought after looking at Jason’s site. I’m putting loads of fruit and veg through it for both me and the children – every concoction tastes so delicious and waaayyy better than Innocent smoothies etc (which are pasteurised)

    It seems getting rid of the booze is the first step on a wonderful journey towards purity and healthiness

    Rachel x

  34. Hi Rachel, I have tears in my eyes from reading this account, it is incredibly brave and I admire you even more now! I have always followed what you have done, I was in Young Gen follow the star with you when we were about 14 I think and therefor feel a certain loyalty to you, but had no idea of your plight.
    I have recently found your website which I am finding really helpful for my business development thank you……

  35. Hi Louise

    I wouldn’t really describe it as a plight!

    Anyway, for the benefit of everyone reading, it’s now over three weeks on, I am feeling so healthy and clear (helped also by the juicing machine which the whole family loves!) it’s also so wonderful just to drive home from evening events bright as a button whereas before I would almost always have booked into a hotel.

    The beauty of the Jason Vale book is that you realise there is nothing whatsoever to ‘give up’ and everything to gain when you decide to stop drinking an addictive poison.


  36. well done Rachel and may God help you stick to it

    probably it is not the same but after i quit smoking I felt like I was sleeping all along and just woke up and started enjoying life … surely giving up alcohol must be much more rewarding.


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